Or, should we say, I can’t believe someone got money to do something so fraudulently “scientific:”

Sydney, May 27: The next time you want someone to agree with your views, just put forth your ideas before him/her, over a cup of coffee, as a new research has revealed that caffeine works best to get messages through in the morning.

Researchers have discovered that a morning dose of caffeine can work wonders to drive home a persuasive message.

UQ researcher Pearl Martin, who is looking into the effects of caffeine, gave the equivalent of two cups of coffee to students who agreed with voluntary euthanasia.

After waiting 40 minutes to let the caffeine enter the bloodstream, the undergraduates were presented with strong arguments against euthanasia.

Most of students in the study were persuaded to reverse their views on the subject after they were given this new information.

Dr Martin said the caffeine helped the students concentrate more effectively on persuasive messages. “If the argument is strong, forceful and convincing, then people are more likely to see the strength of the argument and be persuaded by it,” she said.


as a new research has revealed that caffeine works best to get messages through in the morning.

After waiting 40 minutes to let the caffeine enter the bloodstream, the undergraduates were presented with strong arguments against euthanasia.

Well, d’uh. That’s because all those partying undergrads finally woke up to hear what the counter-argument was!!

However, plying people with litres of coffee before a conference or presentation could have the reverse effect. According to the study`s co-author, Blake McKimmie of the Queensland University of Technology, people overstimulated by the popular psychoactive drug are less likely to focus on messages and more likely to focus on peripheral issues, such as the attractiveness of the person pouring the coffee.

So we coin a new term: sciencebabble.

When is it that anyone puts a really attractive guy serving coffee and the women won’t notice it? Heck, he can serve coffee, stale tap water, or bat’s wings juice, the explanation is not in the drink, people!!!

These “researchers”… 😛 Pay them the mininum salary, now! And make them clean sceptic tanks.

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